I criticise policy makers a lot. So it’s really nice when they say something sensible – or even inspirational. The summary does not do this speech justice. It’s quite short, I suggest you read it.
“We must ensure that copyright serves as a building block, not a stumbling block – we need action to promote a legal digital Single Market in Europe” European Commission Vice President for the Digital Agenda Neelie Kroes said today at the prestigious Forum D’Avignon, on the subject of how digital technology represents an opportunity rather than a threat to culture. Kroes underlined the need to modernise the copyright system so that it helps rather than hinders artists within the EU’s Single Market. “My goal, in promoting cultural diversity and content adapted to the digital age, is for European creativity to be even stronger”, Kroes said. “Today our fragmented copyright system is ill-adapted to the real essence of art, which has no frontiers. Instead that system has ended up giving a more prominent role to intermediaries than to artists. It irritates the public, who often cannot access what artists want to offer and leaves a vacuum which is served by illegal content, depriving artists of their well-deserved remuneration. It may suit some vested interests to avoid a debate, or to frame the debate in moralistic terms that merely demonise millions of citizens. But that is not a sustainable approach. Time alone will not solve the problems that have emerged.